The delay in customer search is among the most serious reasons that just behind the effect of price aspect. The bad finder tool makes online customers leave most of the eCommerce stores in general and Magento stores in specifical without any hesitation. In order to reduce the existing issue or even eliminate that, you totally need to focus on optimizing in-store search as well as making the filter options more friendly and enhance user experience on your store. All of them you can reach out with Magento 2 Layered Navigation, a great choice for you at that time.
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With Layered Navigation Magento 2, you can create an ideal space where your clients feel free to find any product as the expectation within thousands of items. Allowing to filter by multiple attributes means they possibly narrow down the result that matches with their demand. That may be a gray hoodie in medium or a jacket in this winter. Layered Navigation Magento 2, the best search module, is considered as smart sitemap when a stranger visits your store.
In order to show clearly the utilities of Magento 2 Layered Navigation extension, let’s take a look at the comparison between Magento 2 Advanced Navigation and Default Layered Navigation via five points of the following features:
By using Layered Navigation Magento 2 module, your customers can choose more than one selection in each product attribute. The search results page includes all of every request the customer filters on the improved navigation. As the below image, you can see the buyer choose both Basic (2) and Capri (2) style, so the result page will show 4 items that match with this. Obviously, “And” option is a better solution to satisfy customer’s search needs than instead of calling one by one.
If you are running the default version of the navigation on your store, it is clear to find that the whole page is called to reload and will show the suitable outcomes. Therefore, it will take more time to process that activity and maybe it is among the main reasons to make your clients get out of your store. Ajax technology is integrated into Improved Navigation module to implement a part of the current page where a list of search product will appear. Thus, you can reduce the load status of your server considerably and also cut down the waiting time the customer had to bear before.
There is no fix price range for customer’s choice with Better Layered. For more convenience, the dropdown of the price range is replaced by Price Slider that allows dragging and dropping the bar to everywhere on the slider to determine the desired price range. Every in-stock products which belong to the price interval will display fully with image, review, and price. The price range can be changed freely and remember that the maximum and minimum of the slider is set by you.
Coming with more helpful functionalities, Layered Navigation not only improves your filter tool on Magento 2 store but it also creates friendly URLs for each search result page such as “yourdomain.com/women/climate=cold” not “yourdomain.com/women/climate=204”. The better SEO links are awesome ways to reach out the higher rank on search engines if you have completed a campaign for it. Making closer to the audience is also one of the highlight features by Layered Navigation Magento 2 extension.